In 2006, SAMRO Foundation became involved with the
MOSHITO Music Conference and Exhibition. Mr. Nicholas
Motsatse,the Founder, and Chairman of Moshito at the
time, recruited the writer Andre Le Roux to assist with
international benchmark studies, with the goal of establishing
the Association of Independent Record Companies of
South Africa (AIRCO) and the South African Music Export
Council (SAMEX), similar to organisations which existed
in other countries.
These activities grew to provide support to fledgling music
industry bodies where SAMRO, through the
SAMRO Foundation, assisted with initial seed funding for
a select range of organisations and assisted with
meeting management, company registration, governance and
varied levels of support to these bodies. The level and
kind of support as well as seed funding has differed
from organisation to organisation, depending on the needs
at the time.
In 2011, the name Stakeholder Hub was officially adopted,
and the responsibilities of the Hub were consolidated by
a more specific strategic plan.